Running in comfortable shoes

From Alexis Tice ‘09…

The smartest professional women have one secret: Comfortable shoes. I’ve worked in an office before, but the Chicago Auto Show has proven to be a test for my most valuable asset: My feet! If my feet could talk, they would not be happy with standing and walking so much Wednesday, but they would get over it. They would realize the incredible opportunities I have had thus far at the CAS. One of the most exciting experiences was going to my first press conference. Media from all around the world congregated to see the newest cars being revealed for the first time! All the photographers shifted in their seats to get the first snapshot as the sheets were lifted from the newly designed Acura and Hyundai cars.  As many may know, I’m not a car person, but even I couldn’t stop drooling over the shiny, one-of-a-kind cars.

After the press conference, the pressure was on!  We came back to the media center to quickly write a press release and summary about the conferences.  Journalists hammered away on their computers about the same event.  To our amazement, articles and releases were posted online just 30 minutes after the event!  It made me realize we are still inexperienced compared to the journalists and professionals here, and that the Chicago Auto Show is highly regarded around the world, not just by manufacturers and consumers, but also the media.

I’m not only learning about public relations, but also how to be a smarter professional woman: No heels for me!